Big data has been called one of the biggest disruptions of the digital age. In this one-hour webinar, Susan Etlinger shares a framework on how to 1) extract insight from data and 2) in a way that engenders trust.
Watch the 1-hour webinar on-demand:
In this one-hour webinar, Susan Etlinger shares a framework on how to 1) extract insight from data and 2) in a way that engenders trust.
Highlights of what the Big Boulder Initiative accomplished in 2014, and its plans for the new year.
This document is just a first step toward setting context for the many disruptions of ubiquitous and complex data, but it includes preliminary frameworks to help us examine these issues in more detail.
In this one-hour webinar, analysts Andrew Jones and Charlene Li share how insights can be gleaned from social media.
During the past several years, the television industry has changed dramatically, spurred by device proliferation, changing distribution methods, and the increasing popularity of social media.
Today, I’m happy to announce the publication of my research report, Leveraging Social Identity: Know and Engage Customers Better to Build More Valuable Relationships.
To learn more about the state of social media command centers, Altimeter Group spoke with three organizations — MasterCard, eBay, and Wells Fargo Bank.
Late last year, I started wondering about social media command centers. Salesforce had launched one, as had Brandwatch, but I wondered: were they really still relevant? Were companies investing in command center deployments, or had interest subsided since their heyday in 2010?
In this report, industry analyst Susan Etlinger demonstrates how leading organizations are deriving actionable intelligence from a holistic view of social and enterprise data.