New case study reveals how professional services giant aligned their social media and business strategies.
You may know Aramark as a food services company. Or maybe you know them as a uniform provider. They are in fact one of the largest businesses in the US, with $13 billion in revenue.
In 2009, Aramark’s customers were increasingly connecting on social media platforms. Aramark’s challenge was that they were a large, distributed company with a tactical, non-integrated approach to social media.
Aramark turned to Altimeter Group to help them develop an enterprise-wide social business strategy. Download this case study and learn how they achieved powerful results, including:
- Successful pilot programs that led to enterprise-wide implementation
- Executive alignment and participation in the social business strategy
- Improved satisfaction among ARAMARK clients, and their clients’ customers
If you struggle to move beyond the tactical use of social media, this case study can help you understand how to get on the right path.
Download the free case study now: How Aramark built an infrastructure for social business.