Books

Altimeter takes pride in the books published by our Analysts and Fellows. Below is a running collection of our thought leadership, with links  to options for purchase.  For details in purchasing mass copies, having an Altimeter author speak at your event, or a book signing, please contact sales@altimetergroup.com.

 

Content Marketing: Think Like a Publisher - How to Use Content to Market Online and in Social Media
By Rebecca Lieb
Published: October 24, 2011
Buy on Amazon
The End Of Business As Usual
By Brian Solis
Publishing October 1, 2011
Buy on Amazon
Groundswell: Winning In A World Transformed By Social Technologies 
By Charlene Li & Josh Bernoff
Published May 2008
Paperback Version Published June 2011
Buy on Amazon
Engage, Revised and Updated: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web
By Brian Solis
Paper back published March 15, 2011
Buy on Amazon
Open Leadership
By Charlene Li
Published May 24, 2010
Buy on Amazon
Marketing In The Groundswell
By Charlene Li & Josh Bernoff
Published June 8, 2009
Buy on Amazon
Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR
By Brian Solis & Deirdre Breakenridge
Published March 1, 2009
Buy on Amazon Link
Now Is Gone: A Primer on New Media for Executives and Entrepreneurs
By Geoff Livingston with Brian Solis
Published: November, 12, 2007
Buy on Amazon
The Truth About Search Engine Optimization
By Rebecca Lieb
Published: Februrary 13, 2009
Buy on Amazon
The New Social Learning: A Guide to Transforming Organizations Through Social Media
By Marcia Conner
Published: September 1, 2010
Buy on Amazon
Creating a Learning Culture: Strategy, Technology, and Practice
By Marcia Conner
Published: July 26, 2004
Buy on Amazon
Leading Organizational Learning
By Marcia Conner
Published: March 8, 2004
Buy on Amazon
Learn More Now: 10 Simple Steps to Learning Better, Smarter, and Faster
By Marcia Conner
Published: February 11, 2004
Buy on Amazon