Altimeter Group

“For Organizations, Real Time Is Not Fast Enough.”

- Jeremiah Owyang

A Holistic Approach To Emerging Technologies

The Altimeter

Archive for the ‘Social networks’ Category

August 18th, 2010

Facebook Places completes the picture

By Susan Etlinger and Charlene Li
Today, Facebook confirmed that it is adding location awareness to the Facebook experience. Facebook Places enables members to share where they are and who they are with, find people near them and discover new…

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February 25th, 2010

Social Strategy Webinar Slides Now Available

Jeremiah Owyang and I held a webinar entitled “Developing A Social Strategy” that had over 495 participants asking very insightful questions — we had a great time sharing the information and got new ideas on how to develop our thinking…

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February 21st, 2010

Google Buzz and Kids – Parental Control Nightmare

by Charlene Li
Like many parents, I try to take steps to keep my kids safe online, making sure that they understand not to share personal information online, or even to use their real names. They know how to write…

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January 20th, 2010

“Socialgraphics” webinar slides and recording now available

Thanks to everyone who attended the webinar we held today on “Understanding Your Customers’ Social Behaviors“. Many people wanted to attend the webinar but weren’t able to because of schedule conflicts. So we’re making the slides and a video recording…

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October 27th, 2009

International examples of “open” organizations and leaders needed

I’m wrapping up work on my next book “Open” and am in need of a few examples of organizations and leaders outside of North America.
In particular, I’m looking for examples of organizations that have put in place more open…

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October 22nd, 2009

Social Search: Customers Influence Search Results Over Brands

This post was collaboratively written (in real time) on a wiki by Charlene Li, who maintains a focus on Leadership Strategy and Jeremiah Owyang, who maintains a focus on Customer Strategy. Together, we’re covering the convergence of emerging technologies at…

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October 7th, 2009

Revealing Google’s Stealth Social Network Play

This post was collaboratively written on a wiki by Charlene Li, who maintains a focus on Leadership Strategy and Jeremiah Owyang, who maintains a focus on Customer Strategy. Together, we’re covering the convergence of emerging technology at the Altimeter Group.
Google has quietly…

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September 7th, 2009

Humorous example of social media monitoring: Sydney University

I was doing some research for my book, looking for instances of interesting social media monitoring when I came across this humorous example (thanks to BuzzNumbers).
Jonathan Pease (not sure if it’s the same Jonathan Pease who is on "Australia’s…

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April 2nd, 2009

Why Social Media Marketing Fails - Notes From Web 2.0 Expo panel

I had the honor and pleasure of being on a panel with my two former Forrester colleagues, Peter Kim (now at Dachis Corporation) and Jeremiah Owyang (still at Forrester). Our topic: “Why Social Media Marketing Fails — and What To…

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March 17th, 2009

Future Of Social Networks presentation from SXSW

I had the honor of presenting at the SXSW conference last Saturday, on the topic “The Future Of Social Networks”. I’ve embedded the slides below, and you can also access them on SlideShare.
Below the slides I’ve included a quick…

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