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Facebook’s IPO: What Does It Mean For…?

January 26, 2012 By 6 Comments
Jaimy Szymanski, Zak Kirchner

Over 800 million active users - more than half of whom log in on any given day and interact with over 900 million "objects" (pages, groups, communities, etc.). Over 250 million photos uploaded every day, over 70 languages on the site. The stats go on and on, and anyway you look at them, the numbers are huge. How can Facebook grow bigger still? That's what we're waiting so see as the tech world - heck, the world at large - holds it breath for the biggest IPO since Google went public in … [Read more...]

Filed Under: Advertising, Facebook, google, Marketing, Media, News, Social, Social networks, Technololgy, Uncategorized Tagged With: , , , ,

Jerry Yang’s departure signals a New Day for Yahoo!, the passing of an era for Tech

January 18, 2012 By 1 Comment

My first reaction to the news that Jerry Yang is leaving Yahoo! was that this was the passing of an era. I first met Jerry in 1994 when he was still a PhD student at Stanford, before he and David Filo left to run Yahoo! full time. Through bubbles and two economic downturns, Jerry has always been omnipresent in Silicon Valley. But all good things come to pass. With the arrival of Scott Thompson as the new CEO of Yahoo!, it makes sense that Scott be given a clean slate upon which to write … [Read more...]

Filed Under: Leadership, Portals, Social Tagged With: , , , ,

Content Marketing: What’s the Impact on the Advertising Ecosytem?

October 20, 2011 By 11 Comments
Content Marketing by Rebecca Lieb

It's always a strangely climactic and at the same time anticlimactic moment when a book you write finally publishes. After months of writing, editing and corrections, you wait. And wait. One night, you return home to find a box on the doorstep. Suddenly, you're savoring that long-anticipated moment of holding the book in your hands. That how it transpired with my first book, and the moment was repeated yesterday when Content Marketing appeared at the door. It felt  a bit like an ending, but … [Read more...]

Filed Under: Advertising, Books, Marketing, Media, News, Personal, Report, Shameless plug, Social, Technololgy Tagged With:

Pioneers on the Move: Rise of Social Commerce

November 1, 2010 By 45 Comments

Download our paper and presentation below, and register for a webinar with me and partner Jeremiah Owyang on Wednesday, December 1 at 11 am PST for a webinar on the Rise of Social Commerce.  Registration at: http://bit.ly/rscwebinar. Meet the new shopper. Underneath the keys of the keyboard, they are shopping in a new way. Unleashing the power of the social network, the digital consumer is shopping with friends, sharing recommendations, and actively engaging in dialogue with brand owners on … [Read more...]

Filed Under: Consumers, Customers, Enterprise, Innovation, Marketing, Report, Shameless plug, Shopping, Social

Day 2 recap of Rise of Social Commerce #RSC10

October 10, 2010 By 3 Comments

by Christine Tran On Thursday, we wrapped up our Rise of Social Commerce event, which culminated many months of planning and hard work at Altimeter Group, and an exciting year of developments in social commerce. You can now download speaker presentations from our event site, as well as watch video clips on Ustream. (These will continue to be updated.) Here are my favorite take-aways from Day 2 of our event: Pete Blackshaw of Nielsen Online kicked off the day with an outstanding presentation … [Read more...]

Filed Under: Consumers, Customers, Enterprise, Events, Marketing, Shameless plug, Shopping, Social

Social commerce frontier is wide open (Day 1 recap of #RSC10)

October 7, 2010 By 2 Comments

by Christine Tran Social commerce in its infancy, with most companies using social for the sake of social. Yesterday, we kicked off the first day of our two-day event, Rise of Social Commerce. In the first session (video clip here), our partner Lora Cecere defined social commerce as the use of social technologies to connect, listen, understand, and engage to improve the shopping experience. She  defines four stages of social commerce - and most companies now are just in the first phase: … [Read more...]

Filed Under: About Altimeter, Shameless plug, Shopping, Social

Watch our Rise of Social Commerce conference live this Wednesday and Thursday #RSC10

October 4, 2010 By Leave a Comment

by Christine Tran This Wednesday and Thursday, we're hosting our first and sold-out event, the Rise of Social Commerce. We're excited to bring together leading voices for a discussion on how social commerce is filling the void between "clicks and bricks," to deliver a personalized shopping experience for the empowered consumer. We've got an amazing roster, with executives from Delta Airlines, Dell, Newell Rubbermaid, Best Buy, Virgin America, Hallmark, Wet Seal, and Facebook, as well as … [Read more...]

Filed Under: Shameless plug, Shopping, Social

Open Leadership Awards Update

September 20, 2010 By Leave a Comment

by Charlene Li I’m very excited to announce that we have selected the winners for our first annual Open Leadership awards. We’ll be announcing the winners at our Rise of Social Commerce event on October 6 at 5pm Pacific, so stay tuned! You'll be able to follow the award ceremony and conference online at UStream. All entrants have now been notified, so if you have not yet heard from us, we encourage you to submit again next year; we’re sure that there will be some incredible innovations … [Read more...]

Filed Under: Leadership, Social Tagged With: , , ,

Announcing the Open Leadership Awards

August 25, 2010 By Leave a Comment

by Charlene Li I'm pleased to announce the Open Leadership Awards, which will recognize the organizations and individuals who are using social technologies to open and transform their organizations.  Being open is hard, so this is a chance to highlight organizations and leaders who are successfully giving up control while still getting things done. If your organization has changed the way you make decisions, share information or engage with your community and employees, this is your chance to … [Read more...]

Filed Under: Books, Innovation, Leadership, Shameless plug, Social, Uncategorized Tagged With: , , ,

Facebook Places completes the picture

August 18, 2010 By 16 Comments

By Susan Etlinger and Charlene Li Today, Facebook confirmed that it is adding location awareness to the Facebook experience. Facebook Places enables members to share where they are and who they are with, find people near them and discover new places of interest.  So if you travel to Chicago and are craving deep-dish pizza, you can see where your friends have “checked in” and what they thought about the experience. Facebook Places launches with an iPhone app, the addition of a location … [Read more...]

Filed Under: Facebook, Media, Social, Social networks, Startups, Technololgy, Uncategorized, Youth
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