One question I frequently get is "How much should I be spending on social media?" The answer, of course, is it depends. This report looks at how 140 Social Strategists spent on social media in 2010 -- and their plans for 2011 (read report). From this deep data, my co-author, Jeremiah Owyang, and I, found that maturity levels are a key driver of social technology adoption, and hence, social spending. (Jeremiah also wrote a detailed post about the report). I *love* data, so this was a particular … [Read more...]
Ray Wang departs Altimeter Group
November 9, 2010 By 4 Comments
I’m sad to announce that Ray Wang is leaving Altimeter Group to start his own firm. While Ray is leaving Altimeter Group, this does not mean that we will not work together again. In the spirit of open leadership, Altimeter partners with thought leaders on delivering leading-edge research on the evolution of disruptive technologies. So, expect us to work with thought leaders like Ray in the delivery of research. Change is an inevitable part of any business, but especially a start-up like … [Read more...]
Michael Gartenberg Departs Altimeter Group
September 28, 2010 By 3 Comments
by Charlene Li I'm announcing that Michael Gartenberg is leaving Altimeter Group and returning to Gartner Group. We've all enjoyed working with Michael and we will continue to collaborate and support each other in our future endeavors, ranging from simple retweets to client referrals. Change is an inevitable part of any business, but especially a start-up like Altimeter. As a firm, we remain focused on conducting cutting edge research and helping clients thrive with disruptive technologies. … [Read more...]
Altimeter’s One Year Anniversary
August 27, 2010 By 5 Comments
One year ago, Altimeter announced the addition of three partners - Jeremiah Owyang, Deb Schultz, and Ray Wang - turning what was up to then a one-woman shop into a company. We moved into small offices (affectionately named "The Hangar), made a trek to Ikea to buy furniture, had a rock-and-rolling kick off party, and got down to business. In those early days, we were filled with optimism even though we were starting in the grips of the deepest recession in memory. That's because we believed in … [Read more...]
Meet Charlene Li Aug. 18th at Clearvale SecondFloor Speaker Series
June 30, 2010 By Leave a Comment
by Charlene Li Please join me for an evening discussion at the Clearvale SecondFloor speaker series on Wednesday, August 18th at 5pm in Redwood City, CA. I'll be doing a general Q&A and also discussing the "Open Leadership" book. (The date for the event was originally set for July 14th but I had to move it because of a conflict on my part.) The event will be hosted by Dr. Pehong Chen, Founder and CEO of BroadVision, and will take place on the second floor of BroadVision's corporate … [Read more...]
Welcome Susan Etlinger, Altimeter’s First Consultant!
May 12, 2010 By 3 Comments
by Charlene Li Please extend a warm welcome to Susan Etlinger, the first consultant to join the Altimeter team. With the addition of Susan, we now have eight client service professionals and five team members on staff. Susan will be working with me in the Leadership and Management practice to launch actionable programs in support of my forthcoming book, Open Leadership, due out later this month from Jossey-Bass. She will also conduct independent research and analysis, and will be starting a … [Read more...]
“Making The Case For Open Leadership” Webinar slides & recording now available
April 27, 2010 By 12 Comments
by Charlene Li I conducted the first of four Webinars on the ideas around "Open Leadership" and am making available the slides as well as a video recording. This Webinar laid out the reasons why open leadership is inevitable and required because of the adoption of social technologies. I also define the 10 elements of openness and provide some information on how you can conduct an "openness audit". Upcoming Open Leadership Webinars: Developing And Measuring Open Leadership Strategies, Friday, … [Read more...]
Review copies of “Open Leadership” available
April 25, 2010 By 14 Comments
by Charlene Li The hardcover version of “Open Leadership” is due to be in stores the end of May but I have 400 galleys of the book available for bloggers and Twitter-ers to review as long as you meet some basic criteria (see below) The galleys are preliminary, bound manuscripts and as such, contain some typos and errors (which we hopefully all found and corrected). While not perfect, the content is basically the same as the final product so acts as a good basis for a review. I’ll be … [Read more...]
