About
Biography
Charlene Li is an independent thought leader on emerging technologies, with a specific focus on social technologies, interactive media, and marketing. She has a blog, "The Altimeter" that discusses these topics at blog.altimetergroup.com.
She is also the co-author of the business bestseller, "Groundswell: Winning In A World Transformed By Social Technologies", published by Harvard Business Press in May 2008.
Charlene is one of the most frequently-quoted industry analysts and has appeared on 60 Minutes, The McNeil NewsHour, ABC News, CNN, and CNBC. She is also frequently quoted by The Wall Street Journal, The New York Times, USAToday, Reuters, and The Associated Press. She is a much-sought after public speaker and has presented frequently at top technology conferences such as Web 2.0 Expo, SXSW, and adTech.
Most recently, Charlene was a Vice President and Principal Analyst at Forrester Research. She joined Forrester in 1999, after spending five years in online and newspaper publishing with the San Jose Mercury News and Community Newspaper Company. She was also a consultant with Monitor Group in Boston and Amsterdam.
She is a graduate of Harvard Business School and received a magna cum laude degree from Harvard College.
Awards
- Named by Fast Company as one of The Most Influential Women in Technology
- "Groundswell" named by CIO Insight as one of the Top 10 Business-Tech Books of 2008
- Named by Fast Company as one of The 12 Most Creative Minds of 2008
- "Groundswell" named by Fortune Magazine as one of the 3 best Web books of 2008
- "Groundswell" named by Advertising Age as number 3 of 10 Books You Should Have Read
- "Groundswell" named by BusinessWeek as one of the Best Innovation & Design Books of 2008
- "Groundswell" named by strategy+business as one of the Best Business Books 2008 and "Top Shelf" in Marketing
- "Groundswell" named one of 10 Insightful Web 2.0 Books by CIO Insight
- "Groundswell", co-authored with Josh Bernoff, named by Amazon as one of the Top 10 Business & Investing Books of 2008
- Named one of The 50 Most Influential People in Business IT by Baseline magazine
- Named Visionary of the Year by Society for New Communications Research, along with Josh Bernoff, Groundswell co-author
- Named by AdAge as one of its top 40 Women To Watch in 2008
- Named by NowPublic as one of the 50 most influential people in Silicon Valley
- Named one of CRM Magazine's 2008 Influential Leaders
Affiliations
- Advisory Board, Poynter Institute
- Advisory Board, Web 2.0 Expo
Personal
Charlene is the mother of two kids and blogs about that experience on her personal blog, "Midnight Musings", and at Silicon Valley Moms Blog (svmoms.com). She is the wife of Come Lague, a venture capitalist with Nueva Ventures. She is also an avid fan of reality TV shows, science fiction, and sudoku. She lives in the Bay Area with her family.
About Altimeter Group
Altimeter Group is Charlene Li's new business which provides speaker and consulting services. Charlene writes on her blog, "The Altimeter".