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Time for Marissa Mayer to phone Mark Zuckerberg for a chat?, with Rebecca Lieb in CNET

Altimeter Group

As quoted in CNET:

There are, of course, other bigger-picture things at play. The ad situation "speaks to the overall health of both properties," said Rebecca Lieb, an analyst who covers advertising and media for the Altimeter Group. On top of the mobile conundrum, which has plagued most every tech giant, Mayer has to deal with Yahoo's legacy problems: bloat, culture, structure, and all the other things that have made the entrance to Yahoo's CEO office a revolving door. Lieb says the company has an identity problem similar to MSN, another Web portal that doesn't know what it wants to be...

Read the rest of this article on CNET.