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2014 Social Media Predictions — Hold On, It’s Going to Get Bumpy!, with Brian Solis in Huffington Post

Altimeter Group

As quoted in Huffington Post:

As digital analyst Brian Solis points out, "While creating a social brand is a necessary endeavor, building a social business is an investment..." While social brands are businesses that use social media as part of their marketing strategy, a truly social business is one that has integrated all aspects of their business with social...

Read the rest of this article on Huffington Post.