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3 Paths to Mobile Strategy (Webinar)

Altimeter Group

As mobile becomes the leading means for users to interact with brands, content, and one another inside of organizations, simply “getting to mobile” is not strategy enough. In this session, Chris Silva, Industry Analyst at Altimeter, will lay out the three paths mobile strategies take; share examples of each; provide a list of targets, goals, and KPIs; and lay out next steps to achieve them.

Watch this 1-hour webinar on-demand:

3 Paths to Mobile Strategy from Altimeter Group on Vimeo.